UX & Product designer / Portfolio
I’m Iryna, a Product & UX Designer focused on enterprise platforms, accessible interfaces, and complex workflows.
01 / Selected work
New users struggled to register, while people managing multiple businesses had to log out to switch accounts. Using support feedback, analytics, and input from local BBB experts, I redesigned account access, business switching, and the hierarchy of everyday tasks.
Role
UX/UI Designer
Status
Designs approved by Product and Engineering for development
Client project · Responsive, mobile-first
Clarifying the charter request flow for Paramount Business Jets.
View project
Fitness app · Concept
Exploring motivation through goal tracking and social accountability.
View projectI worked closely with Iryna as CTO and consistently found her to be a strong, dependable UX/UI designer with a clear user-centered mindset.
I managed Iryna, and she’s one of those designers who makes everything better just by being part of the team. She’s incredibly creative, not just in how things look, but in how she approaches problems and finds solutions that feel both fresh and genuinely useful for real people.
I worked with Iryna at IABBB, and her impact was broad and measurable across our products and our team. She redesigned the homepage on a very short timeframe, strengthened key login and authentication flows, and helped overhaul our internal business portal. She has sharp UX instincts and uses best practices and principles of human psychology to reduce friction and guide users through complex tasks.
03 / A little about me
My background in healthcare shaped how I listen, explain, and design for people. Today, I bring that perspective to complex digital products, working closely with product and engineering teams.
I care about design that is useful before it is impressive. Clear language, thoughtful interactions and a visual system that gives people confidence — not more to figure out.