UX Designer who turns complexity into clarity
Blending research, design systems, and AI to create intuitive products
Design
Component design
Wireframing
Prototyping
UI design
Product design
Mobile design
Web design
Accessible design
Branding
Research
User research
Personas
Usability testing
Heuristic evaluation
Competitive analysis
Journey mapping
User interviews
Heatmaps & session replays
Heatmaps & session replays
Tools and Technology
Figma
Adobe XD
Sketch
Illustrator
Photoshop
FIGJAM
Jira
Adobe Experience Manager (AEM)
WordPress
Soft Skills
Empathy, curiosity, adaptability, communication, analytical thinking, collaboration
About me
Connecting Design and Logic
Hi, I’m Iryna — a UX designer who loves turning complex problems into simple, human-centered experiences.
I believe great design lives at the intersection of empathy and clarity. Whether it’s an AI-powered tool or an enterprise platform, I aim to make technology feel intuitive, thoughtful, and trustworthy.
I work with modern design systems and emerging technologies to create interfaces that not only look good but also work beautifully. My process blends research, collaboration, and a deep curiosity about how people think, feel, and interact with digital products.

My Projects

Business Account Redesign
Simplifying and modernizing the business experience
Problem: The original Business Account interface was outdated, cluttered, and confusing to navigate. Important actions were buried, and the payment process caused unnecessary friction for users.
Approach:
I led a complete redesign focused on clarity, hierarchy, and accessibility. By decluttering the layout, highlighting key account actions, and optimizing the payment flow, I created a more intuitive and visually modern experience that guides users naturally through their tasks.
Impact:
The updated design makes essential tools easier to find, streamlines payments, and reinforces trust through a cleaner, more professional look, empowering businesses to manage their accounts with confidence.

Scam Prevention Guide
Empowering users to identify and prevent scams through awareness and design
Problem:
Many users are unaware of how susceptible they are to online scams or what types of scams target them most. The lack of an interactive, educational tool on BBB.org limited user engagement and awareness of prevention.
Approach:
Within Adobe Experience Manager (AEM), I designed a self-assessment tool from concept to completion. Starting with wireframes and user flow mapping, through to hi-fidelity designs. I collaborated closely with stakeholders, developers, and content teams to ensure accessibility, clarity, and smooth integration into the existing ecosystem.
Impact:
The final tool delivers a personalized, educational experience that helps users understand their risk level, recognize scam tactics, and take proactive steps to prevent scams.